Since party plan and network marketing are both types of direct selling, it’s easy to get them confused and think the words are talking about the same thing. There are a few differences to the two business models though that are quite important, so let’s clear things up with a quick comparison. (Full disclosure up front, PURELY™ is a party plan company so we’re a little bias to all the fun and friendships you can have by getting people together!)
As a party plan company, PURELY™ is part of the $36 billion direct sales industry that more than 20 million Americans participate in to earn income.  But what exactly does “direct sales” mean? In a field this big, it’s important to know some key words and their meanings. Make sense of the jargon with this abridged Direct Sales Dictionary of crucial concepts.